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SOLUTIONS
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IQVIA TECHNOLOGIES

"Harness technology for a healthier world.

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Harness the power to transform clinical development

Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.

Research & Development Overview
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Real World Evidence. Real Confidence. Real Results.

Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.

REAL WORLD EVIDENCE OVERVIEW
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See markets more clearly. Opportunities more often.

Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.

COMMERCIALIZATION OVERVIEW
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Service driven. Tech-enabled. Integrated compliance.

Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety and quality.

COMPLIANCE OVERVIEW
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Intelligence that transforms life sciences end-to-end.

When your destination is a healthier world, making intelligent connections between data, technology, and services is your roadmap.

TECHNOLOGIES OVERVIEW
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CLINICAL PRODUCTS
COMMERCIAL PRODUCTS
COMPLIANCE, SAFETY, REG PRODUCTS
REAL WORLD PRODUCTS

CASE STUDY

"Data in a Day

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BLOGS, WHITE PAPERS & CASE STUDIES

Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.

DISCOVER INSIGHTS
THE IQVIA INSTITUTE

An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.

SEE LATEST REPORTS

INSTITUTE REPORT

"Global Trends in R&D 2023

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Webinar

"Global Consumer Health Trends 2023 Webinar Series

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WHITE PAPER

"DCTs Deliver Big ROI

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WHITE PAPER

"Capturing value at scale: The $4 billion RWE imperative

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FEATURED INNOVATIONS
  • Connected Intelligence
  • AI & Machine Learning
  • Human Data Science Cloud
  • IQVIA Innovation Hub
  • Decentralized Trials
  • Genomics
WHO WE ARE
NEWS & RESOURCES

INVESTOR RELATIONS

"Visit our investor relations site for more information.

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Unlock your potential to drive healthcare forward

By making intelligent connections between your needs, our capabilities, and the healthcare ecosystem, we can help you be more agile, accelerate results, and improve patient outcomes.

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AI & Machine Learning with a healthcare IQ.

Artificial intelligence is accelerating opportunities. Realizing the benefits for healthcare requires the right expertise. Together, we can solve the problems of today, and drive the breakthroughs of tomorrow.

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Your healthcare data deserves more than just a cloud.

The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.

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Innovations make an impact when bold ideas meet powerful partnerships

The IQVIA Innovation Hub connects start-ups with the extensive IQVIA network of assets, resources, clients, and partners. Together, we can help lead the future of healthcare with the extensive IQVIA network of assets, resources, clients, and partners.

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Proven, faster DCT solutions

IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.

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Unlock the power of genomic research.

IQVIA enables genomic research via global access to a network of genomic-clinical data, proprietary technologies that enable federated analytics, and therapeutic area & bioinformatics expertise to help you answer your most pressing research questions.

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Careers/
WORKING AT IQVIA

Our mission is to accelerate innovation for a healthier world. Together, we can solve customer challenges and improve patient lives.

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LIFE AT IQVIA

Careers, culture and everything in between. Find out what’s going on right here, right now.

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WE’RE HIRING

"Improving human health requires brave thinkers who are willing to explore new ideas and build on successes. Unleash your potential with us.

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Primary Intelligence

Discover new research insights powered by secondary data and analytics.

Integrated solutions from IQVIA streamline qualitative and quantitative research methodologies. So you have the detail you want to see what you need.
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Solutions Commercialization Brand Strategy and Management Primary Intelligence
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Purpose-built research solutions

IQVIA research teams bring together a wide range of data assets, research methodologies, advanced analytics and deep domain expertise, including

  • Primary market research (PMR) expertise: Each team brings a wealth of experience in survey design and execution, including proprietary methodologies and calibration techniques
  • Therapy area expertise: We conduct thousands of PMR studies each year across every major therapeutic category
  • Respondent panels: IQVIA’s OneKey database delivers HCP and HCO data from more than 100 countries
  • Sample stratification: We combine OneKey data with our own panels to identify and survey only the most appropriate physicians based on what you need to know
  • Technology and analytical expertise: Our proprietary algorithms can uncover trends and opportunities within your data, customized to address your critical business questions.
  • Global scale, local insights: With researchers physically located in more than 70 countries, teams are ready with the breadth and depth necessary to craft relevant, actionable insights with the right context. 

 

Plan, assess, track

Primary Intelligence: Plan, Track, Access Pre and Post Launch. Plan: HCP profiling, KOL influence mapping, targeting and segmentation, price elasticity, TPP testing, message development, channel mix and communication effectiveness. Track: brand tracking, usage by indication, customer value metrics, adverse event tracking, social media sentiment, brand insights, message tracking, brand impact. Assess: market understand, potential share estimation, patient journey, concept creation.
Video
IQVIA Primary Intelligence Solutions - Primary market research (PMR)

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Blog
Combining Patient Voice with Physician Insights to Improve Patient Experience and Deliver Better Healthcare Outcomes
By: Tanmay Saraykar, N A Deepa, Rohit Shome, Priyanka Anil Lonandkar
White Paper
Enhancing Primary Market Research through Artificial Intelligence

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Commercialization

Take advantage of the latest tools, techniques, and deep healthcare expertise to create scalable resources, precision insights, and actionable ideas.

Promotional Strategy

Maximize the value of your brand with personalized, precise, and efficient communications.

HCP Targeting and Segmentation

Use predictive analytics and machine learning to identify providers most likely to prescribe your brand, and see ways to cut through the noise.

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